What if you were singing holiday carols to a few friends at a karaoke bar, when suddenly your performance became a concert broadcast before thousands on the Jumbotron at a professional basketball game, in Times Square and on the screens of nearly every New York City taxicab?
Heineken – Singing infront of 30.000 -people ?
In early August, WestJet sat down with friends at studio m and started brainstorming what ‘giving’ looked like at its best. WestJet wanted to do something big, exciting and fresh. Fast forward ...Read more